Men’s Journal will publish 11 issues this year, adding back one of the issues it cut in 2010 in order to reduce expenses. The men’s magazine hacked two issues from its publishing sked in 2010 as ad…
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‘Men’s Journal’ Reinstates Canceled Issue
Timberland is launching its biggest and most environmentally focused marketing campaign yet, the company has announced. The Nature Needs Heroes campaign, launching globally over the next several…
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Timberland Says Nature Needs Heroes in Earthkeeper Campaign
Sony’s too-expensive, designer, ultramobile PC seems out of touch with today’s more affordable and usable smartphone, tablet, and Netbook offerings, with a package that doesn’t best any of the competition.
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Sony VAIO P Series VPC-P111KX/W – Atom Z530 1.6 GHz
GroupM announced the launch of the Demand Side Platform advertising solution for mobile media.
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MediaDailyNews: Group M Launches DSP For Mobile
The Digital Place-based Advertising Association named Susan Danaher to the president of the organization, replacing Suzanne LaForgia.
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MediaDailyNews: Danaher To Pres, DPAA
SNL Kagan projects a muted 2.8% growth in the U.S. ad economy this year, though that would follow two years of declines. The market in total is projected to grow to $210.5 billion this year. But it forecasts a 29% increase in the market from next year through 2019.
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MediaDailyNews: SNL Kagan: Estimates 3% Uptick In ‘10 Ads, Future Brighter